Design agency, GYRO, was completing brand work for Knauf and partnered with I & Eye Productions to develop an animated companion piece to the Knauf Brand Playbook, more specifically, the company culture section. Though we received initial storyboard direction from Gyro, Rob and I had a lot of creative license to bring these Knauf characters to life. I was responsible for the sections between 0:46 - 2:20.
CREDITS
- Creative Direction:
Michael Tittel - Design & Storyboard:
GYRO - Editor & Sound:
David Striet - Animation:
Mark Gerlach, Rob Engel